Saturday, October 22, 2011

Built for the largest customers: Google Analytics Premium

Google Analytics introduces Enterprise level platform with Google Analytics Premium.
Excerpt:
"We built Google Analytics on the principle of democratizing data-- giving all website owners, big and small, the ability to learn from their visitors. Many websites use Google Analytics, ranging from personal blogs to large enterprises whose products and services we use daily.

We learned from some of our largest customers that they have some specific needs that the current version of Google Analytics can't meet in their entirety. Today we're addressing these needs by announcing a new option built for our largest customers: Google Analytics Premium.

We developed Google Analytics Premium around these pillars: more data, advanced tools, dedicated support and guarantees. Here’s a summary of what that covers:
  • Extra processing power - increased data collection, more custom variables and downloadable, unsampled reports
  • Advanced analysis - attribution modeling tools that allow you to test different models for assigning credit to conversions
  • Service and support - experts to guide customized installation, and dedicated account management on call - all backed by 24/7 support
  • Guarantees - service level agreements for data collection, processing and reporting
Google Analytics Premium was developed in close coordination with some of our largest clients. During our pilot phase, we’ve been working with Gucci, Travelocity, TransUnion, eHarmony and others, to make sure Google Analytics Premium meets their needs. We’re very happy with what we’ve built and we’re now ready to make it available to all interested clients.

Google Analytics Premium is available for a fixed annual fee in the United States"